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Week 1 — Gutters: Customer Communication + Review Ask (Lesson)
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Week 1 — Gutters: Customer Communication + Review Ask (Lesson)

What you’re doing today

You’re running the communication that turns a “one-time gutter job” into:

  • a 5-star review
  • repeat work
  • roof/house/windows bundles

Why this matters

Top 50–75% pricing needs top 50–75% communication.

When communication is clean, customers feel safe — and they buy more.

Step-by-step communication timeline (foreman simple)

  1. Arrival: confirm scope + downspouts.
  2. Mid-job: message if a downspout won’t verify or you find damage.
  3. Completion: Proof Pack + summary.
  4. Review ask: 24–72 hours later.

Completion message (with Proof Pack)

Use Proof Pack completion language:

Review ask timing

Ask 24–72 hours after completion.

Use:

Script note (get specifics)

Ask for specifics:

  • gutters
  • communication
  • punctuality
  • clean jobsite

That builds Voice-of-Customer you can reuse.

Common mistakes + fixes

  • Asking for a review too early
    • Fix: let them experience the result for a day.
  • Asking for a generic review
    • Fix: ask for specifics.

Do this next (assignment)

  • Write your completion text (2 sentences) + Proof Pack link.
  • Write your review ask (1 sentence) requesting specifics.

References

  • Communication timeline: 05_sales_marketing/communication-timeline-sop.md
  • Proof Pack SOP: 04_sops/proof-pack/proof-pack-sop-v1.md
  • Final Walk checklist: 04_sops/universal/final-walk-checklist-v1.md

Printables

  • Operator Checklist Pack (truck copy): 03_curriculum/printables/operator-checklist-pack-v1.md

Gear Box (Amazon)

Gear Box links (Amazon): Coming soon.

Disclosure: As an Amazon Associate, we earn from qualifying purchases.